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The Spellbound Group

Timeline

August 2024 - December 2024

Role

Digital Marketing Intern

Research and plan social media campaigns for legacy artists including Aretha Franklin, Janis Joplin, and The Doors. Curate content calendars, compile and edit archival media, and develop engagement strategies to connect with audiences and support tour promotions across digital platforms.

Click below to view content.

Janis Joplin Video

Curate and reimagine archival Janis Joplin footage into a reflective, quote-driven video exploring raw artistry and self-expression—garnering over 12K likes and strong audience engagement.

The Doors Performance

Curate and reimagine legacy content around The Doors’ “Back Door Man,” spotlighting the band’s fusion of blues and rock while earning more than 28K likes for its cultural resonance.

Aretha Franklin and Wendy Williams Interview

Curate and reframe legacy content featuring Aretha Franklin and Wendy Williams discussing the impact of RESPECT, creating a powerful, culturally relevant moment for modern audiences.

Aretha Franklin Album Anniversary

"There is a reason that Aretha Franklin is called the 'Queen of Soul.' There is nothing more exciting than that incredible voice taking you on an emotional roller coaster ride through her amazing repertoire of songs. To have the opportunity to work with that voice on this project has been the greatest honor and to hear a symphony orchestra wrapped around those performances is breathtaking." -Nick Patrick, producer

Aretha Franklin Vote Post

Reimagine archival Aretha Franklin content to craft a vote-focused message rooted in legacy, soul, and social impact.

Rick James Manifestation Post

2025 manifestations 🔥

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